Stop losing customers you could have saved.
Every Monday, MMB emails you which customers are slipping, why, and a rescue email already written — you edit two words and send. No dashboard to manage.
Built for founder-led SaaS companies that need retention help without adding a customer success team. See a sample brief.
Three steps from customer signals to clear action
You choose what success looks like. MMB watches for the accounts moving away from it.
Connect meaningful signals
Send product events through a webhook, CSV, or GTM. Define the first-value and seat activity that matter for your product.
MMB checks every account
Each night, MMB compares product usage, onboarding progress, team adoption, and any optional billing context.
Monday starts with priorities
Your email explains who needs attention, what changed, why it matters, and the next action worth taking.
Selling to salons, gyms, shops, or practices?
SMB customers go quiet before they cancel. MMB is tuned for that pattern, so you can see the warning while there is still time to help.
Silence weighted heavier
A previously active business going quiet becomes a leading risk signal, not a footnote.
Wednesday silence alerts
Optional midweek checks surface newly silent customers before another week slips away.
First booking, sale, or invoice as first value
MMB watches the real business outcome your customer must reach before the product becomes essential.
One email. One decision at a time.
MMB turns scattered signals into a short list you can understand in 90 seconds.
Good morning. One customer needs attention now.
Here is what changed, why it matters, and the next move worth taking.
What changed: Last week they were healthy. This week their normal workflow activity stopped.
Why this matters: Usage dropped sharply after first value, and no teammates have returned this week.
First value: Reached
Confidence: High - usage decline, inactivity, and falling team adoption
See the warning before the cancellation
MMB looks for the moments founders rarely have time to find manually.
Stalled before first value
A paying customer starts setup but gets stuck before the action that proves your product is useful.
Meaningful usage declines
The activity that predicts success falls away while the customer still looks active on the surface.
Team adoption fades
The admin remains active while users or seats quietly stop using the product week after week.
Paid customers go silent
The subscription remains active, but the customer has stopped getting meaningful value from the product.
MMB does not stop at the warning
It keeps watching so every action becomes part of next week's answer.
MMB flags the customer
A meaningful behavior, onboarding, or adoption pattern changes.
You take one action
Send the recommended message, offer help, snooze, or do nothing.
MMB watches the result
It checks for a reply, return, first value, recovered usage, or continued silence.
Monday closes the loop
Your next brief says whether the action worked, what is worth doing now, and your running total updates.
*Illustrative figure.
Learn the signals behind preventable churn
Practical guides for finding customer risk early and turning it into one clear next move.
SaaS churn risk: catch at-risk customers early
How useful churn detection combines product behavior, first value, team adoption, and optional billing context.
Read the guide →02How to identify at-risk SaaS customers
A founder-friendly framework for separating real churn warnings from normal customer behavior.
Read the guide →03Find customers stalled before first value
Define the first outcome that matters and intervene before incomplete setup becomes churn.
Read the guide →Simple to start. Useful without another dashboard.
Do I need Stripe?
No. Product activity and onboarding progress can power MMB. Billing data is optional context.
What data does MMB need?
Start with a few meaningful events tied to an account. Add an optional user ID when seat-level adoption matters.
Will I need to manage a dashboard?
No. The Monday email is the product. Supporting pages exist only when you need to review or confirm an action.
How do we get connected?
Use a guided webhook, CSV, or Google Tag Manager setup. Design partners receive hands-on help choosing and connecting the right signals.
What if nobody needs outreach?
MMB can recommend doing nothing. The goal is better judgment, not more alerts or unnecessary customer messages.
How is customer data handled?
MMB encrypts data in transit and sensitive integration credentials at rest, restricts customer records to the authenticated workspace, and stores only the webhook fields needed for scoring, delivery, and security. Read our legal and privacy terms.
See MMB work with
your customer signals.
In 20 minutes, we will show you what the Monday brief would look like for your product and customers.
Free for design partners - No credit card required